The Movement Of Positive Psychology - 1151 Words

The movement of positive psychology is a reminder that our field and study has been focusing on things like anxiety, disease, weakness, and damage. This movement urged us to shift our focus to include the study of strength and virtue as well. Positive psychology is stating that the field of psychology is more than just the study of illness or health but rather it is also about â€Å"work, education, insight, love, growth, and play† (Seligman, 2002). Positive psychology is the study of strengths that enable individuals and communities to thrive and it is founded on the belief that people want to lead meaningful and fulfilling lives. Pain, suffering, and death can be integrated into positive psychology through the idea of what gives us meaning in life. As human beings we are always looking for meanings in our life and how we should live. We want to cultivate what is best within ourselves. As suggested in the readings on death and dying, the authors stated that when people become aware of their mortality, they become freer and even more compassionate (Martin, Campbell, Henery). This is because when we realize that there is no escaping death, we no longer live life by societal norms and rules but rather live life by our own rules. We learn to embrace life differently by focusing on the positive aspect of our life knowing that death is waiting. From a positive psychology perspective, we are shifting our focus from the negative aspects of our life to the mores positive aspectsShow MoreRelatedPsychology : The Positive Psychology Movement1269 Words   |  6 PagesOne of the most recent branches of psychology to emerg e is the positive psychology movement. Based on the text, positive psychology is one of the most important aspects in determining how to enhance the personality by helping individuals recognize their human potential to learn and achieve. In this assignment one will compare the view points of Maslow, Rogers, and the positive psychology movement concerning individual personality. Recent studies have shown that personality theory and assessmentRead MoreWhat Is Positive Psychology?765 Words   |  4 PagesWhat is Positive Psychology? At a casual glance, positive psychology looks like the study of happiness. It is more than that. Positive psychology attempts to explain what happiness is. It is a school of psychology that aims to help achieve a positive life, not just focusing on mental illness. It is concerned with the self and group positive emotion, action and interaction. A main focus is to help people with their strengths. If they can focus on their strengths and not just their weaknessesRead MorePsychology : Positive And Negative Psychology1645 Words   |  7 PagesPositive psychology, is a new field of psychology that draw heavily on humanist influences. This area of psychology places its focus on understanding how to enhance our lives by studying what produces our happiness through the use of scientific methods to understand how this affects us leading healthy, happy and successful lives. Through the belief that society would like to lead meaningful and rewarding lives the goal of positive psychology is to, in addition the other fields of psychology, accompanyRead MorePositive Psychology At Gable And Haidt1098 Words   |  5 PagesPositive psychology according to Gable and Haidt (2005) can be defined as â€Å"the study of the conditions and processes that contribute to the flourishing of people, groups and institutions† (p. 103). Similarly, it can be described as the study of human strength and virtue to understand positive and emotionally fulfilling behaviour (Sheldon King, 2001). There are three dimensions or levels of positive psychology which are based on aspects of our life experiences. Our positive subjective experiencesRead MoreCarol Rogers Influence in Psychology1264 Words   |  6 PagesInfluence on Modern Psychology Introduction Carl Rogers is considered the founder of client-centered therapy, which asserts that childhood experiences affect an individual’s feelings, thoughts, and behavior (Rathus, 2004). The therapist must see the world from that of the client to be effective in treatment. Rogers has influenced many psychological theories and therapies present today, especially positive psychology. Despite this fact, many who practice positive psychology do not, or are notRead MoreEssay about Mental Rehearsal Key to Improving Athlete Performance1706 Words   |  7 Pagestaking an athlete or team to the next level; imagery is equally, if not more important.† (Mallett). Many people believe that although the sport is played with the body, it is won by the mind. Not surprisingly sport performers increasingly turn to psychology in an effort to gain a winning edge over their rivals. In this sense, mental imagery, or the ability to represent the minds information that is not currently being percei ved, is widely used by athletes to enhance their performance in competitionRead MoreOrganizational Behavior1318 Words   |  6 Pagesindividual characteristic and abilities. 2. Social capital, which is productive potential resulting from strong relationships, goodwill, trust, and cooperative effort that involves social relationships. 3. Positive organizational behavior (POB) derived from positive psychology movement. When building Human Capital, five measurable outcomes of programs are identified: 1. Leadership/managerial practices: This is the ability of the leader or manager to optimize the human capital of the organizationRead MoreHow Organizations And Communities Influence Social Change And Affect People s Behaviour?1223 Words   |  5 Pagesmanagement; the characteristics of organisations; formed of groups of people with shared purposes in a community. Demonstrating how, by utilising psychology to show how organisations can affect individuals conduct via the impact of taking on roles in an organisation through ’Social identity theory’. Utilising Social science to inspect how social movements include both organisations and communities to realise social change. Management is a key process in the advancement of an organisation, to comprehendRead MoreHumanistic Psychology Essay examples1165 Words   |  5 Pagesperson has been increasingly popular from the mid-20th century. In the early 1960s, a movement named third-force psychology started as a reaction to the defect of behaviorism and psychoanalysis to deal fully with the human condition (Hergenhahn, 2008). This third-force movement is humanistic psychology, which refers to the combination of the philosophy of romanticism and existentialism. Humanistic psychology instead paid more attention to each individuals potentials and highlighted the importanceRead MoreHumanistic Psychology Essay1631 Words   |  7 Pagescontributions to psychology, it has influenced the understanding and practices of the humanistic movement, specifically with the therapies for the different mental disorders. Psychoanalysis understands the unconscious behavior, behaviorism focuses on the conditioning process th at produces behavior. Humanistic psychology focuses on the persons potential to act as a whole person in a nurturing environment by choice with receiving a positive way of life. The Humanistic Movement and Person Centered

The Tell Tale Heart By Edgar Allan Poe - 986 Words

â€Å"I smiled, for what had I to fear? I bade the gentlemen welcome. The shriek, I said, was my own in a dream.† The Tell Tale Heart is one of Edger Allan Poe’s most famous and creepiest stories. The premise of this gothic short story is that a man’s own insanity gives him away as a murderer. By using the narrators own thoughts as the story Poe displays the mental instability and the unique way of creating a gothic fiction. While other stories written by Poe reflect this same gothic structure and questionable sanity, this story has a unique way of making the reader walk away from the story with an uncomfortable feeling. The mental struggles the narrator faces might as well reflect the depression and other psychological issues Edgar Allan Poe was confronted with in his own life. To begin, by using the perspective of third person Poe creates an insight into the brain of a murderer and quite possibly the mind of a psychopath. There are many arguments to be mad e that the main character is mentally ill. The first of these being his reasoning behind killing the old man. â€Å"†¦I found the eye always closed; and so it was impossible to do the work; for it was not the old man who vexed me, but his Evil Eye.† It can be interpreted that the narrator killed this old man because of the hate of the way one of his eyes looked. While many of us can relate to the uncomfortable feeling an odd looking facial feature or limb can make us feel, the idea of killing because of this abnormalShow MoreRelatedThe Tell Tale Heart By Edgar Allan Poe1161 Words   |  5 PagesOut of a vast quantity of these English historians, one stood out to me, his name is Edgar Allan Poe. Poe’s writing had its own unique gothic and horror style. The story, The Tell-Tale Heart is one of his very popular pieces of literature, it not only tells a story, but uses Poe’s unique style of writing to silently incorporate different genres, themes, and sym bolism to create a sub-story within the text itself. Poe was born in Boston Massachusetts on January 19, 1809. At the young age of just 2 yearsRead MoreThe Tell Tale Heart By Edgar Allan Poe1569 Words   |  7 PagesIn the short story â€Å"The Tell-Tale Heart,† author Edgar Allan Poe employs several literary devices such as symbolism, allegory, and imagery. These devices enable us to see and better comprehend the story’s events through the eyes of the narrator. The narrator explains that he is extremely nervous but clarifies that he is not insane; he even goes so far as to share an event from his past to prove that he is not crazy. He believes that he loves the old man and has nothing against him except his horribleRead MoreThe Tell Tale Heart By Edgar Allan Poe Essay1477 Words   |  6 Pagesyourself and others that you weren’t in the wrong for doing something bad? Well, the narrator in the story The Tell-Tale Heart does. Edgar Allan Poe is known to write stories that are of Dark Romanticism. Dark romanticism is a literary genre that showcases gothic stories that portray torture, insanity, murder, and revenge. The story â€Å"The Tell-Tale Heart† is no different. Edgar Allan Poe does a great job with making the readers wonder throughout this short story. This allegory makes reader’s questionsRead MoreThe Tell Tale Heart By Edgar Allan Poe1502 Words   |  7 PagesThe author Edgar Allan Poe created a beautiful writing piece called â€Å"Tell Tale Heart†, which included literal elements such as mood, tone, and point of view. The story included a tremulous mood for the reader to be able to feel the excitement of the story. According to the text â€Å"Tell Tale Heart†, it states â€Å"And now at the dead hour of the night, amid the dreadful silence of that old house, so strange a noise as this excited me to uncontrollable terror.† This illustrates that the details of the storyRead MoreThe Tell Tale Heart By Edgar Allan Poe1133 Words   |  5 Pages Written in 1843, The Tell-Tale Heart by Edgar Allan Poe incorporates nearly all of the gothic elements. While this piece of art may not contain all of the gothic elements, it is the epitome of a gothic short story. In The Tell-Tale Heart, the setting seems to be inside an old house, which strengthens the atmosphere of mystery and suspense. The madness and overall insanity of the narrator illustrates the sense of high, overwrought emotion. The presence of creaking hinges and the darkness representRead MoreThe Tell Tale Heart By Edgar Allan Poe1644 Words   |  7 Pages Edgar Allan Poe was a prominent American writer whose writing reflected his tragic life. He began to sell short stories for profit after being forced to leave United States Military Academy for lack of financial support. Over the next decade, Poe published some of his best-known works, including The Fall of the House of Usher (1839), The Raven (1845), and The Cask of Amontillado (1846). It is in these stories that Po e established his unique dark writing style that often have the recurring themeRead MoreThe Tell Tale Heart By Edgar Allan Poe1030 Words   |  5 PagesA Guilty- Mad Heart â€Å"Burduck then goes on to ponder how Poe used cultural anxieties and psychological panic to advantage.† (Grim Phantasms, G.A. Cevasco). In The Tell-Tale Heart by Edgar Allan Poe, a nameless man narrates the story of how he murdered an elderly man because of his eyes. In his short story The Tell-Tale Heart, Poe shows the themes of guilt and the descent into madness through the narrator, in this gothic horror story. Edgar Allan Poe wrote many gothic tales throughout his lifeRead MoreThe Tell Tale Heart By Edgar Allan Poe879 Words   |  4 PagesIn between guilt, paranoia and obsession The Tell-Tale Heart by Edgar Allan Poe uses several literary elements to support the themes of the story. The story is based on a gruesome murder of an old man. The author uses madness, obsession and guilt as themes to prove how the narrator is truly twisted and insane. Madness is the first theme of the story; in the beginning the narrator tries to convince the audience he is not mad (insane). â€Å"TRUE!... nervous very, very nervous I had been and am; but whyRead MoreA Tell Tale Heart By Edgar Allan Poe1156 Words   |  5 Pagescontain some level of madness. For example in the short stories â€Å"The Yellow Wallpaper† by Charlotte Perkins Gilman â€Å"The Tell-Tale Heart† by Edgar Allan Poe, both of the main character in these stories believe that they are perfectly wise, but their out of control behaviors proves that they’re mentally ill or to be more specific insane. In the short story â€Å"A tell-tale heart† the unknown narrator is telling us a story about his neighbor who is an old man but his of a vulture: blue pale eye is whatRead MoreThe Tell-Tale Heart by Edgar Allan Poe1136 Words   |  5 Pagesmotivated by the hatred of the eye in this story. The story gives characteristics that fit the profile of a murderer such as the opening sentence, â€Å"TRUE! - Nervous - very, very dreadfully nervous I had been and am; but why will you say that I am mad?† (POE). The narrator believes he is not mad, and thinks that this nervousness is simply caused by being hypersensitive proving his sanity. I felt as though throughout the story, the narrator is trying to convince the reader that he is perfectly sane and not

Translation of Narendranath Mitra’s Short Story Free Essays

HEROINE Director Animesh Chaudhury came to Chitpur to sign a contract with Malati Mallik. He got an excellent opportunity to make his own film. Earlier Animesh was an assistant director. We will write a custom essay sample on Translation of Narendranath Mitra’s Short Story or any similar topic only for you Order Now The producer, Boikuntha Poddar was a miser person. He gave only eighty-five thousands and demanded for a good movie. It was a challenge for Animesh. He had to face this, as he was a new filmmaker. However, he knew that he has to spend near of about one lakh. He needed to work hard to keep ahead. He did almost all the works by his own presence. From the initial stage he ran here and there, he gave hard time in almost every part of the work. Malati was not so famous in acting, yet she had to play a minor character. The role was short that was the reason she was given that role. She had to play the role of a wife of a worthless husband, a mother of a hungry boy etc. But, Animesh did not get Malati, even after the evening at her home. The servant Khantamoni said, â€Å"She has gone outside with Babu*. Should I say something to her? † Animesh gave a name card to her with pale face. That whole evening was spoilt. Vinoy Chakroborty, lived at Joy Mitra Street, was an old friend of Animesh. Animesh used to visit his house frequently. His wife Labonno, offered him tea, coffee, including other delicious food. Animesh also gave them tickets of some new movies. He did not go there for a long time, as he was quite busy with his new direction and after returning from Malati’s house, he decided to go there to make himself free from these burdens for the moment. At least he would enjoy their company. He entered in a narrow gali*, where Vinoy lived in an old broken house. He was poor; he did not get any good job though he bore a good qualification. Animesh enjoyed their company, as they were very simple. He could feel a simple generous affection from them, which he did not get from that miserable city. Some loud arguments were going on inside the house. It was stopped by the sounds of knock at the door. Vinoy came, â€Å"Who is it? † Animesh called him by his name then Vinoy could recognize him. He opened the door and asked him to come in. But Animesh did not get that warm welcome which he usually got. He entered in the room. After entering into the room, he found nothing organized. Everything was misplaced. The shirt was tasting the dust on the floor, some paddy corn made the floor golden, the broken mirror on the floor was reflecting lights here and there etc. Labonno was silent and sad. Animesh got everything from the situation. A few minutes back the tornedo of anger came and ruined the decoration of the room. Vinod gave a stool to sit. Animesh said, â€Å"I think I have disturbed you. It was in climax, I can guess all these from the unorganized situation of the room. Vinoy offered cigarette, both of them lit the cigarette. â€Å"I am fed up with my life. I was not aware of such problematic situations of family life. Feature Article –  The Plane of the Sleeping Beauty Analysis Which couple does not have sons or daughter? Whose son or daughter dose not suffers from disease? A father always does his best. I also did, but I have limitation,†- Vinoy said with a sad voice. Labonno was silent but listening to the words she shouted, â€Å"My son would have died due to typhoid. None thought that he will be alive. † She pulled that little boy before Animesh and said in sad tone, â€Å"Look at my little son. Does he look like a normal boy? He can not walk properly, even he does not get proper energy in his left leg. I went to doctor, he advised to fed him well. If he is feed well he will be recovered soon. That is why I asked him to bring Oval tine. But I did not know that a father can behave like this with an unfortunate son’s mother. † At the meantime, the boy started crying. Perhaps he felt pain in his leg. Labonno took him in her lap and said, â€Å"My sona* †¦ Do not cry†¦ Your uncle will condemn you. Do you know your uncle is a good photographer. He will take your photos. Animesh, you have to take a good photo of my Bintu. Labonno smiled. That unexpected smile attracted Animesh. She was fair, tall and possessed a sharp nose. She bore a different kind of sweetness in her face. She was nearly twenty-four. Moreover, her body was much more attractive than her face. Poverty could not loot her attractive beauty. Animesh was gazing at her and by observing this Labonno lowered her face and asked, â€Å"You have totally forgotten us. Why not, after all you have become a busy director. † â€Å"Nothing like that baudi*†-He answered with a smile. â€Å"It is not fare Vinoy. You should take care of Bintu. Why did not you bring Oval tine for him? †-He asked Vinoy. â€Å"Why did not you bring! It was not only Oval tine but the other commodities also. You know, it is the last week of this month. I get only seventy rupees per month. I am not careless father but I can not. †- Vinoy answered with tempted voice. Few seconds everything was silence but suddenly Vinoy strangely laughed and said, â€Å"If she wish more to take care of her son, she could have got son from a rich man, not from a clerk. † â€Å"Listen to his vulgar words†-Labonno said. Animesh snubbed at him, â€Å"Do not speak rubbish! Where did you learn such vulgar words? †Vinoy remained silent. Animesh was looking at him with compassion. He was not more than thirty but he was looking like a man of forty. Have you managed any part time job? †-Animesh curiously asked. The answer came in negative. Labonno took out two cups, sugar and tealeaves from the selves and went out through the back door. The little boy hobbled towards the mother. Vinoy calmly said, â€Å"You have become director now, if you can give me any short role. † Animesh laughed at him and said, â€Å"You want a role! You can not even speak properly before any unknown person and you want to act. Then I have to give you the role of a dead soldier. † Animesh looked at him after his mockery and said, â€Å"How will you slay the slain? A dead is always dead in real life and reel life. † Labonno entered with a cup of tea and said, â€Å"Now I think he is quarreling with you. He has become so grumbled in these days that he can not think anything but quarreling. † Taking the cup from Labonno, Animesh answered, â€Å"Actually he wants to act on screen. He would not be able to perform so but if you try, you can. I am sure about it. Do you wish baudi? † Labonno laughed and said, â€Å"Is it so? Then definitely I wish, after all you are the doirector. † â€Å"I am not joking. I am serious Vinoy. If you agree then I can give a short role to her. -Animesh. Animesh explained everything regarding the need of that character. Vinoy was laughing. What was wrong with that? In those days zamindar* women are also showing their interest in this profession. It was a very short role. Labonno had to be given a perfect role; a role of a diseased son. They had to give only four or five shots. She did not even have to speak more. She had to meet with husband only once. Most of the scene would be with an old doctor. Bintu would also act before camera. She would be paid more than three hundred rupees for that short scene. Three hundred! Labonno could not speak for a long time but Vinoy and Labonno were staring at each other. She could pay all the dues which she took earlier for Bintu’s treatment, she could buy healthy food for him, new cloths she would give him also, she would open a bank account for her only son with twenty-five rupees. Labonno would buy new cloths for Vinoy to make him happy. At last, if Vinoy gave permission she would buy a new saree* for her. Although she knew, that Vinoy would buy a new saree for her. â€Å"You are joking. †- Labonno said. Animesh answered, â€Å"I am serious baudi if you agree I can manage. † Before leaving the house, he again requested Vinoy to think over it. Vinoy had to take concrete decision before ten’o clock in the morning; otherwise, Animesh would sign a contract with another person. He had already finished half of the movie and rest of it should be finished within forty-five days. He could not delay more. â€Å"Labonno had agreed. †-Vonoy brought the news in the early morning but he requested Animesh to change her name. â€Å"Is it your wish or her? If she becomes famous then you have to regret for it,†Animesh said with a smile. Malati had come to the studio at the middle of the day. She was above thirty. She worn a multi coloured saree, her lips were filled with pink colour, and tried to cover the black shed under the eyes with powder. â€Å"You are late Miss Mallik. I have signed the contract with the other person,† Animesh surprisingly said. Malati also shockingly shouted, â€Å"What! You said me to come before twelve. Please†¦look at your watch. † She showed her wristwatch to Animesh. â€Å"I have appointed a new person today in the morning, I was in a hurry. I have to start shooting from tomorrow morning. Apart from this, I think you are not perfect for this role of a mother Miss Mallik,† Animesh calmly clarifies the things. But Malati tempted and shouted, â€Å"A photographer became a director that is why he is not aware of acting talent. Do not forget your position. I have walked over such irresponsible director throughout my life. One swallow does not make a summer, mind it Animesh. † Malati left the studio and then it seemed that a village got relief from the storm. Vinoy once came to studio with wife and son to show them how things happen. All were very curious about it. There was only one day in between, no time for rehearsal. Bintu was a golden discovered, as the director needed a diseased boy. Fortunately, he got it in real. Next day Animesh brought his friend, friend’s wife and son by his own car. Suddenly the director came across with Malati Mallik at the doorsteps of the studio. Animesh asked her the reason behind her sudden appearance in the studio, in a calm voice. â€Å"I have come to meet your new star,† Malati jealously looked at Labonno and said. Malati left the place after taunting him. Labonno asked Animesh, â€Å"Who was this lady? Why was she staring at me like that? † â€Å"She is not an ordinary lady. She could take your position but I†¦ † rest of it he did not express. Animesh had explained everything to producer. If Labonno could play the role then the producer had to pay less money and apart from this it would also be beneficial for promo of the movie, after all a daughter-in-law from respectable family would act on screen with her own son. â€Å"Laxmi* has appeared in my studio. How sweet her face is! Take her to the refreshment room,†The producer Boikunthababu* warmly welcomed her. The shot was ready. A lowered middle class family with a diseased son, he diseased son was lying on the old and dirty bed on the floor. Irresponsible father was somewhere enjoying with his friends. The doctor would not start his treatment if he was not paid. Nobody would be there to call the doctor. The mother had to come to son and she had to go to the window to look for someone. She had only sect in her two wrists. There was necklace in son’s neck. He was crying that was why the mother gave him to wear. Would she remove that necklace from that sleepy sick son? Yes†¦ She had to. She stole golden necklace from sona came out from the home at stormy night to call the doctor. All these were the first day’s take. Aimesh made her understand repeatedly. But Labonno could not. Her face reflected wonder but the shot needed extreme sorrow. She was feeling shy as the other person present in the studio was staring at the new actress. At last, Animesh said with irritation, â€Å"Where is the time to be shy? Your son is suffering from disease. Go and sit beside him. † Repeatedly Animesh made her to understand but repeatedly she failed to do that. She could not perform the shot. A strange fear gripped her. She even could not look anybody, not even her diseased son. Animesh took her to the rest room and said, â€Å"You could not baudi. † Labonno lowered her face in repentance. Malati was sitting just beside the producer. She was laughing loudly to see the situation. The producer requested her to act that particular scene. She could not deny the producer’s request, however she demanded thousand rupees for that particular scene. She came back from the makeup room in ten minutes. She harshly asked Animesh, â€Å"Where is your boy Mr. Director? † There was no boy in the studio except Vinoy’s son. He agreed for benevolence. â€Å"Is this your boy? What can I expect from a clumsy director like you? How can I be his mother? I would not even touch that boy,† Miss Malati said in a high-pitched nasal voice. However, Malati acted that scene very well. Bintu started to cry but she managed it by giving him toys and paisa. Then she started to take care of that diseased boy. Her acting impressed everyone. She did better than Animesh’s direction. â€Å"Don’t mind Mr. Director, after all I am his present mother. I know better than you that how to take care of a son,†Malati said with a light smile. She beautifully acted that ‘necklace scene’: â€Å"How can I steal this from my own son? † Then she started sobering. Boikuntha also became compassioned to see this scene. That scene would be the best possible wealth of that movie. Everyone had accepted that. â€Å"Where is my check? ,† Malati spread her hands towards the producer. Animesh happily congratulated, â€Å"I am really satisfied with your acting Miss Malati. How could you act such scene so realistically? † â€Å"All this was because of jealousy Mr. Director. Hope you got to know that who is real mother and who is step,† She said looking at Labonno and left that place. Animesh wanted to leave them at their house but both Vinoy and Labonno disagreed by nodding their heads. Animesh inserted ten rupee note into Bintu’s pocket but Labonno did not take that and said his son, â€Å"Pronam* your uncle and return that note little sweet heart*. That is worthless for you. Uncle would give you chocolate later on. â€Å"I am sorry baudi. † â€Å"Why should you sorry Animesh? † Labonno calmly said and left that studio. That movie ran well for four weeks after the release. It meant Animesh was successful in his first attempt. Everyone had congratulated him but only Vinoy did not come. Animesh thought that they were bashful for th e last time that was why he came to friend’s house with two tickets. Health was degraded, clothes were more dirty and old, the room was emptier, and some of the furniture were missing in that room. However, Vinoy happily welcomed, â€Å"Welcome Mr. Director. I thought you have forgotten us. † I came to know you have earned fame in that movie a lot,† Labonno happily said. â€Å"How can you taste the sweetness of the sweet from other experience? Take your tickets, watch that, and say whatever you want to say. You can criticize also,† Giving the tickets Animesh said. Now his eyes on that naked diseased boy, he has become sicker. â€Å"He was not fully recovered baudi? Again any disease†¦Ã¢â‚¬  He could not finish his talk, somebody knocked at the door and a heavy voice was coming in. Vinoy looked at his wife and whispered, â€Å"Shit†¦! Shit†¦! † â€Å"Who†¦? † Animesh asked. Vinoy again whispered, â€Å"House owner, Govin da Pramanik. He has come for the rent. I do not have the money. This month I did not get the full salary. They have cut as I took some earlier. † Then he said to Labonno to said that he was not in the house. Labonno once looked at Animesh. Vinoy said, â€Å"Don’t be shy before him. He is my childhood friend. † â€Å"Why should he believe you? He has listened to your voice,† Labonno said calmly. Vinoy fully covered his body with a gown, laid on the bed, and said, â€Å"Say him that I am seriously ill. † Labonno went out to face that man. An old man entered into the house with Labonno. He would be more than fifty, healthy, and had gray hair. What happened to you, Vinoybabu? Fever†¦? † The old man asked. Labonno said, â€Å"No uncle†¦ He does not care normal disease. But he has vomited twenty five times from the last night. † Govinda babu stepped back and said in wonder, â€Å"Twenty-five times? What are you saying? † Animesh could reco gnize the effect and a kind of real reflection was floating over Labonno’s face for her husband’s ill situation. Govinda babu said in tense, â€Å"It is a very bad time. You have to take care of him properly bauma*. † â€Å"No relatives are here, crisis of money and above all this problem. He is the only person who earns in the family. I could not find any way that is why I called my uncle. Hope you have heard the name of doctor Madhu. Even he at first got nervous to see him. † Labonno expressed all these with a broken voice. She uncovered Vinoy’s face, called him, and gave the news of Govinda babu’s arrival. â€Å"No†¦No†¦bauma. Do not disturb him. Let him take rest. I thought I would say him about the fare as it is already second month. I should not say today. I sent Binod but he did not get Vinoy. † Govinda babu sadly said. Labonno replied that Vinoy himself would go to him and would pay his fare after his recovering. She also requested not to send Binod. He was schoolchild and he should not waste time. Labonno suddenly said Animesh, â€Å"You know Animesh, Binod is a very good boy. He is calm and quite. Moreover he is an honest boy†¦Ã¢â‚¬  Animesh stammered, â€Å"Yeeessss†¦. That is right. † At the time pointing the finger at Animesh, Labonno said, â€Å"He is a great director, Animesh. Vinoy’s childhood friend. He has come to meet with Vinoy after getting the news of his serious illness. After sometimes Govinda babu got up and said, â€Å"I have to leave today but if you please say him†¦Ã¢â‚¬  â€Å"Definitely uncle, when he will be recovered, first of all I will send him to you. Please sit for a moment, let me bring a cup of tea for you,† Labonno said with a smile. But Govinda babu disagreed and left the house. Leaving the gown on the bed Vinoy got up and said Animesh that he was also a good director. Animesh was silent for a long time but now he made himself easy and said, â€Å"Yes, that is true but more credit goes to baudi. She does not need any director. Looking at Labonno he said, â€Å"You are in no portion less than Malati Mallik. Why did you scare that day? † â€Å"Malati also would have scared in my place Animesh. She could not maintain all the things as I maintained. She is the actress of reel life but I am the heroine of real life. † The natural tear came to witness the real situation of real heroine’s life. I do not know who was greater but I can say that for Malati it was a mere profession but to Labonno it was for survival. *** *Babu- A respectable person. *Gali- A narrow path. *Sona- A call from the mother to express affection. *Baudi- Sister-in-law. *Zamindar- Rich and royal. *Saree- A cloth worn by women in India. *Pronam- A sign to show the respect to the elders in Hinduism. *Bauma- A affectionate call for daughter-in-law. ——- By, Eeshan Ali How to cite Translation of Narendranath Mitra’s Short Story, Essay examples

Logistics and Coca Cola Company free essay sample

The cost of a company might low when the company is doing well in this two important department. Transportation is the way that a company use for the purpose to shift or carry their goods or product from a place to another place. Warehousing is a place for company to store their good and stuff. Besides, there will be inbound and outbound for the transportation and warehousing. For transportation, the inbound is meaning that the goods or partly goods are send to the company/ warehouse from other place. Inversely, the outbound is meaning that the goods are send to the retailer or the outlets from company. (Genco. com, 2014) For warehousing, the inbound and outbound is considering as a flow in and flow out of product in the warehouse. (Msdn. microsoft. com, 2014) (Msdn. microsoft. com, 2014) There are various type of transportation such as sea, air, rail, road and pipeline. There will be different cost for different type of transportation. Therefore, choosing a right transportation for deliver the company goods will lower the cost of the company and there will be opposite if the company choose the wrong transportation. For example, the company should concern on the speed by choose the air transportation when transport the fresh fruit because the other transportation might not be quick enough and may cause the fresh fruit turn into bad condition. The company should choose the transportation mode depends on the size and weight of the product, time consume, cost, value of product and distance. For instance, the company can decide to handle the logistic by itself of outsource the work to a freight forwarder/ 3rd party logistic. Moreover, there will be three type of warehousing setup. First, all the product will store or put in a place and only distributed to the outlet or client when they need which is called centralized. Second, some of the product might store in more than one warehouse which is called decentralized. Third, the company might choose to use 3rd part logistics warehousing rather than build and own a warehouse. Choosing the right warehousing setup will minimize the cost of a company. For example, an importer will choose the 3rd party logistic warehousing to store his product for temporary because its product will not store for a long period and the cost is depends on how long the company store its product in the 3rd party logistic warehousing. According to the article, the warehouse is playing a new role that no longer just for storage and it is involve in cost conscious and efficiency-driven environment. In short, the inbound of transportation and warehousing is the relationship between the raw material supplier and the manufacturer; the outbound of transportation and warehousing is the relationship between the manufacturer and the respective outlet/client. 2. 0 Literature reviews The successful management of a small logistics company In this paper, there is discuss a case about a small 3rd party logistics company in Hong Kong and the company is interesting in that it has been designated as the â€Å"king† of Hong Kong’s 3rd party logistics companies. Besides, the company has been successful in its overall business performance and it also satisfies its customers. This company’s strategic alliances with both clients and customers have helped to improve the utilization of its resources, such as warehouse space and transportation ? eets. Moreover, the company wants to become a full-pledged 3rd party logistic company and it also in the process of expanding its operations across greater China. The analysis of this case is focuses on the important success factors about the strategies and technologies that have allowed a small company started only in 1996 to become so successful in its operations. In short, a framework has been provided for the company to develop its logistics operations as a full-pledged 3rd party logistic company. (Gunasekaran and Ngai, 2003, pp. 825-842) Third-party logistics in Europe – five years later This journal is discuss the results of a survey between shippers in several European countries involved in outsourcing their transport, warehousing and other logistics activities. The survey is made by more than one reserchers which is the universities of Cranfield, Eindhoven, Linkoping and Rotterdam (Erasmus) and of ManDat GmbH. Besides, the survey is about the characteristics of logistics partnerships and the benefit for a shipper by using the 3rd party logistic company. There are two major observations found in the survey which is the scope and level of sophistication of the partnerships has increased over the last five years and the perception of outsourcing by shippers has not changed over the last five years. Success factors and cost management strategies for logistics outsourcing According to the journal, the logistics outsourcing has a significant effect on how manufacturing firms produce and deliver the products to their customers. In addition, many manufacturing firms do not own or manage the transportation and warehousing resources used for inbound and outbound shipments due to the reason that the company might need to invest a big amount of funds to own a warehouse and transportation. In short, a company can use the money for other purpose that is profit to the company rather than use the fund to own a warehousing and transportation and the company business might efficiency and reduce in cost by outsourced the warehousing and transportation to the 3rd party logistic company. (George and Mary, n. d, pp1-17) Transportation Reduce total purchase cost by 5% through inbound freight management This journal is discusses the strategies and opportunities of reducing to the total cost of purchase by 5% or more through managing inbound freight transportation. An overall of the transportation management strategic is use to identify how and why the concept is beneficial to the strategic purchasing activities of a firm. The journal had provide more on understanding the key transportation concepts such as weight makes for a better rate, consolidate providers, increase information equal to reduce cost and it also pinpointing specific opportunities to effectively on the purchasing inbound transportation services. In short, applying the inbound freight management is based on the company informational needs and the potential of traps. Cost Saving for Inbound Freight In the journal, there will be a number of issues that relate to determine whether the products should be ordered independently and ship as a single product order, or co-ordinated and shipped as a group or order from a single source. Besides, there is also some factors that might influences the company decisions such as the volume of demand, the distribution of demand across products, the weight of items and the attractiveness of the quantity discount offered. Other than that, the effect of the company decision in the aspect of logistic might influence the cost of the company such as the order interval, whether the product order should in group or separately and etc. (Russell and Cooper, 1992, pp. 20-43) The role of transportation in logistic chain In the journal, it is more discuss and focus on the transportation system and the inter relationship between the logistics and transportation. Transportation is playing an important role in the manipulation of logistic. Besides, the operation of transportation will determines the efficiency of moving products from a place to another place. The progress in technique and management principles will improves the moving load, delivery speed, services quality, operation costs, the usage of facilities and the energy saving. (Screenivas and Srinivas, n. d) Warehousing Centralization VS decentralization of warehousing In this paper, that is more on discuss about the perspective of a small and medium size enterprise when they are decide whether to choose the centralized or decentralized warehousing location for their aspect in logistic. A medium company in Danish which is Do-it-yourself (DIY) had been chosen for the purpose to investigate the issue. The company faces the challenge whether to apply centralization or decentralization warehousing structure in its company. Furthermore, a company must choose the warehousing structure based on the company needs and do some research whether the centralized or decentralized warehousing location is suit for the company and is that will improve the efficiency and reduce the cost of company. (Pedersen and Zachariassen et al. , 2012, pp. 352-369) The impact of routing and storage policies on warehouse efficiency The activity such as order and picking by which a number of goods are retrieved from a warehousing system to satisfy a number of customer orders and it is an essential link in the supply chain. Besides, it is the major cost component of warehousing. The major issue is to reduce the cost and increase the speed of the order picking activity at the same time. Moreover, there are few purposes of this paper. First, evaluating various routing heuristics and an optimal routine in a volume based. Second, comparing the performance of volume based storage with the random storage. Third, examining the impact of travel speed and picking rates on routing and storage policy performance. Furthermore, the experimental results show the solution gap between routing heuristics and optimal routing is highly dependent on the travel speed and picking rate, the storage policy, and the size of the pick list. In addition, volume based storage produced significant savings over random storage, but again these savings are dependent on the travel speed and picking rate. Recent Trends in Warehousing Development There are more discuss about the recent trend in warehousing development in this journal. The growth of technology is faster and it changing every year. An up-to-date company in warehousing might gain the competitive advantage in the market place by purchase the new and more feature machine for warehousing. Besides, those companies might not perform well in its business if it fail to realize the changes of the warehousing due to the reason that the company logistic might not efficiency and effect the overall business. RFID adoption and implementation in warehousing The journal is more discuss on the RFID adoption and implementation in warehousing. From the journal, we know that the warehousing industry is changing with the respect to RFID implementation. By adopt the RFID into the company logistic, it might improve the business process of the company and cost reduction. For those companies who concern on the return on investment (ROI) might refuse to adopt the RFID in the warehousing if the ROI is less than the expectation. The Columbia Pictures was owned by the Sony Pictures Entertainment in 1987. (Oracle. com, 2014) Other than that, Coca Cola is a well-known sponsorship in the sports and other events/competition such as the English Football League, NBA, FIFA World Cups, American Idol and etc. Coca Cola Company can increase it company goodwill and gain the awareness from public by sponsor on the famous event. (Oracle. com, 2014) Moreover, Coca Cola also involve itself in the corporation social responsibility (CSR) by donates money for charity. Besides, it also does well in environment friendly by using the trucks which is lower exhaust emissions. Coca Cola Company also involve itself to fight the aids by provide the job opportunities to the aids patient. (Investors and Company et al. , 2014) 4. 0 Description 4. 1 Description of the transportation Transportation is playing an important role in the International Trade. Choosing the right mode of transportation is important to ensure the company import and export operation is efficient and cost effective. Coca Cola Company transports its product by using various type of transportation mode such as sea, air, rail and road. According to the research, Coca Cola Company also hires more than one 3rd party logistic for the transportation aspect such as Oracle Transportation Management and ORTEC. (Oracle. com, 2014) (Ortec. com, 2014) Road: Road transport can be the most flexible option for the business. The road transport have extensive road network for company to deliver the product and the company also can scheduled the delivery day. Besides, the company also can choose the transport that suit to transport the product and it also can track the location of goods. In America, Coca Cola Company use the Interstate Highway System to transport product across the America by using the Coca Cola trucks and made deliveries to place everywhere. (Slideshare. net, 2014) According to the internet sources, Coca Cola transport most of their product on the road. Therefore, the company does its best to reduce the harmful to the environment. Coca Cola Company bought Biomethane-powered truck to move its product and each of the vehicle carbon footprints is less compare to the typical diesel truck. (Biomethane is the gas derived from waste found at landfill sites) (Coca-Cola GB, 2014) Besides, Coca Cola Company will use smaller vehicles to move the small loads such as use the Nissan Leaf 100% electric cars and low-emission Vauxhall Astra ecoFLEX cars. In Addition, the company also purchases those trucks with the specified EEV (enhanced environmentally-friendly vehicle) status which means the truck is lower exhaust emissions. Air Transportation is the fastest transportation to transport the product between two different countries and it also high in cost. Coca Cola Company also use Hartsfield Jackson International Airport to transport it’s good to another country. (Slideshare. net, 2014) Sea: Sea transportation can transport large quantities of product to another place or country compare to Air transportation. Besides, a company can ship large volume of product at one time at a low costs but it might take a long time than other transportation. Besides, the shipping containers can also be used for further transportation in the destination such as by road or rail transportation. The company should concern on the document when choosing the sea transportation such as bill of lading, letter of credit and etc. Coca Cola Company use the Deepwater Ports to ship cargo filled with the Coca Cola products to other countries. (Slideshare. net, 2014) Rail: Rail transport is may consider is a cost effective and efficient way to move the company goods from a place to another place. There will be benefit for those nations which have fast rail links such as the Europe, Japan and China. Rail transportation is environmentally friendly compare to the other transportation modes. Although the Coca Cola Company transport most of their product on the road but they also use the train to transport their product like the Coca Cola Company is working with Tesco on a dedicated rail-freight route. (Coca-Cola GB, 2014) 4. 2 Description of Warehousing Warehousing and storage is an act of storing and assorting the finished goods in order to create maximum time utility at minimum cost. There are various type of warehouse such as General, Specific, Bonded, Bulk storage and refrigerated warehouse. Besides, the location of warehouse can classified as centralized and decentralized warehouse. The Company also can choose to use the 3rd party logistics warehousing. Coca Cola Company is using the decentralized warehousing. Coca Cola Company had more than 120 warehouses in the world and it can serve the customer better positioning by reduce the time required to deliver the goods to the customer and this will increase the customer relationship. Besides, a decentralized warehouse can make decision and solve the problem faster because it no needs to wait the decision from top management. (Manda, 2014) Furthermore, firms will save on freight charges due to the reason of bulk handling. (Slideshare. net, 2014) Moreover, Coca Cola also use the 3rd party logistic warehousing for its products. The 3rd party Logistics Company is an independent business that specialized in provide a specific services to a larger client such as Honda, Coca Cola, Pepsi and etc. The 3rd party logistic is focus on the supply chain such as transportation and warehousing in order to improve the efficiency and to reduce the cost of the clients. According to the research, the Coca Cola Company is outsources a part of their supply chain of the warehousing and transportation of finished goods to the DB Schenker Logistics in Poland. (User, 2014) The purpose for Coca Cola Company is to reduce its cost such as lease a warehouse and pay employees. 4. 3 Description of Communication technology The communication technology aspect of logistic is the way or method that a company can know the location or shipping progress of their product. Besides, the company will reduce the cost when it had a good communication in the aspect of logistic. According to the article, the Coca Cola bottling Company had successful reduces the cost by 20% with the GPS- based fleet tracking and win the fleet management formula. By applying the GPS in the truck or fleet, the company can improve the driver safety and indirect increase the safety of the product to reach the destination. For example, the GPS will inform and alert the driver to lower the speed when the driver tries to speed up on the road. Besides, Coca Cola Company also had provided the tracking system (RFID) for consumers or client to track and know their shipments. (Coca-colastore. com, 2014) In other word, the tracking system also able for the Coca Cola Company to know the shipment process and location such as whether the product is reach to the warehouse or is it the product is on the way to the destination. For instance, Coca Cola company also using the Speedyred for customer able to track their orders or shipment through the internet. This website that provide by Speedyred is able to track most of the transportation mode such as Air shipment tracking, Sea shipment tracking and also Cargo tracking system. 5. 0 Logistic Challenge faced by Coca Cola Company A company success in its home country might not easy to success or fail in perform in other nations. There are many issue that will cause a company fail in perform in the other nations such as political risk , cultural and etc. Therefore, it will cause a company to face some challenge such as logistic challenge. For my recommendation, the company should not use the other company data for other purpose that might harm the other company benefit. Besides, the company should be ethic to operate its business. The bad impact of outsourcing the logistic to 3rd party logistic The purpose of a company to outsourcing the transportation and warehousing is to reduce the cost and increase the efficiency and it also will increase the job opportunity in the 3rd party logistics company due to the reason the work is outsourced to the 3rd party logistic company and they might need to increase the manpower. According to the article, the Coca-Cola Bottlers Philippines Inc (CCBPI) had increased the use of third party logistic to operate it transportation and warehousing in Philippine. This should be good news for the Philippines resident due to the job opportunities has increased but those 3rd parties logistic company didn’t treat their worker well. Today more workers are employed through this 3rd party logistic company than the entire sales and delivery workforce employed directly by CCBPI but the specialized logistics companies they are just labor agencies and the actual operations are run by CCBPI. Meaning that the 3rd party logistic workers had no health insurance, no medical benefits, no overtime paid and etc. 150 workers which is work in Manila and operate by a 3rd party logistic faced with unpaid wages for 2 to 3 month. (Iuf. org, 2014) For my recommendation, the company should have a certain understand on the the 3rd party logistic company that it choose for outsourced in order to avoid the same incident happen again in the future. 6. 0 Recommendations The company should setting the labor standard in aspect of the transportation and warehousing in order to increase the efficiency of production. The company should provide training or seminar or workshop for those new workers to learn the process that how to operate some complex machine. Besides, the company should set some requirement for hiring workers such as the education level and experiences. For instance, the company also can implement the gain sharing programs in logistic by reward the warehouse and transportation employees for good performance by pay them short-term bonus. This action will motivate the employees to work hard for the company. For example, a country which is short-term orientation and the country worker might easy to motivate because they are more prefer immediate gratification and this will let the company get immediate result by pay the immediate bonus to the workers. (Inboundlogistics. com, 2014) Moreover, the company should choose the right 3rd party logistic for outsource because choosing the wrong 3rd party logistic will cause the company increase in cost and also might harm to the company name. For example, the 3rd parties logistic involve in the transaction of drug by put the drug in the Coca Cola company product. 7. 0 Personal reflection By doing this assignment, I had a clearly and deeply knowing about the inbound and outbound of transportation and warehousing. Besides, I also gain the knowledge about the Coca Cola Company especially of their logistic. Furthermore, I realized that the company cost might decrease by perform well in the transportation and warehousing and concurrently increase the company profit. In Addition, i also learnt that how to choose a right transportation mode for transport purpose and the type of warehouse for company products. Other than that, I also gain the knowledge about the benefit to outsource the works to 3rd party logistics. Conclusion In conclusion, Logistic system has a more important position in the society activities and the transportation and warehousing is playing an important role in the logistic system. Without the linking of transportation and warehousing, a powerful logistic strategy cannot bring its capacity into full play. (Anonymous, 2014) A company without well develop in transportation systems will lead cause a company increase in cost and loss in profit due to the reason that around 1/3 to 2/3 of the expenses of company logistics cost are spent on transportation. A good transportation system will provide a better logistics efficiency, reduce operation cost and promote the services quality for a company. Other than reduce in cost of a company, a well handled transport system will satisfy the customers demand by send the goods to the right place at the right time and it also will improve the relationship between the company and the customers. Besides, the warehousing also represents a critical link in the transportation supply chain. The inventory in the warehouse must sufficient because it might break the relationship between the company and customers due to the reason that the customers demand cannot be satisfy. Furthermore, the warehouse must build at the right location in order to reduce the time and space distance between the supplier and customers because it will increase the cost of transport if the warehouse is far to the outlet or end user. The warehouse also playing an important role in maintains the steady sources of supplies.